Simona Straps started with a simple idea: every great watch deserves a strap to match. From our early days as a small workshop, we’ve grown into a trusted name among watch lovers worldwide. Each strap we create is thoughtfully designed, carefully handmade, and made to last.

Every strap begins with high-quality materials from suppliers we trust. We work with everything from soft Italian leathers and tough exotic hides to modern performance rubbers. Comfort and durability are always top of mind. Our team takes pride in every detail, making sure each strap looks great and feels even better on your wrist.